The objective of this project was to bring a little more excitement to our daily lives through wine label design.
The wine design uses storytelling and imagination. Deep in the magical forest, the transformation of the ordinary mushroom begins. The white color of the wine label design simply complements the shape of the dark bottle while revealing this bespoke mushroom house, a place of mystery & playfulness. Many hand-sketches, clay models & 3D virtual models were created until the favorite mushroom ambassador for this wine design was chosen.
Branding Packaging: White wine Packaging Design