Fish Packaging & Branding visit Nordic Sea. Delve into catchy seafood name ideas.

Fish Packaging & Branding | Brand Positioning, Brand Naming | Brand Identity - Logo Design, Packaging Illustration, Colors, Typography, Packaging Design, 3D Visualization

Fish Packaging

Seafood Branding

  • Name: The Nordic Tale
  • Industry: Canned Food & Fresh Food
  • Location: Worldwide

Learn how fish packaging & branding can help launch a brand. Our design studio envisions seafood branding that captures attention & leads to repurchase. The objective of this fish packaging was to create an utterly bespoke product. The unique package wanted to celebrate the fish in all its delicious forms – fresh, frozen, or in a can.

However, besides the esthetical purpose, the fish packaging box should keep the fish moist and prevent dehydration. Further, this fresh fish packaging maintains product quality, offers protection, and attracts loyal customers. This fishery brand wanted to focus all the attention on how fresh and healthy the product is. The fish comes from sustainable fishing in Nordic regions.

Fish Packaging
Fish Packaging
Fish Packaging
Fish Packaging


Consumers demand more eco-friendly choices, and this applies to fish packaging design as well.

As a result, we looked for new materials, like renewable kraft boards and aluminum. These allowed us to create sustainable fish packaging.

We tried to respect the client and market demand for protecting the environment and keep untouched the look and feel while decreasing production costs. Fish is a very healthy food choice. It contains omega-3 fatty acids and vitamins (D and B2). Likewise, fish is rich in calcium, phosphorus, and minerals (iron, zinc, iodine, magnesium, and potassium). These benefits are easy to read on the label, to sum up, fish is among the healthiest foods on the planet.

Learn how fish packaging & branding can help launch a brand. Our design studio envisions seafood branding that captures attention & leads to repurchase.

The fish branding uses an exquisite combination of Nordic color tones based on the deep blue ocean combined with the minimalistic white. The unique typography of the fishery logo and the bespoke illustration of this seafood branding are created to harmonize all the elements of the design. Certainly, our design team had multiple discussions with the client regarding the illustrations and typography to be used. We created various fish packaging ideas based on the input gathered. The chosen one represented best the modernity of the brand and their eco-friendly brand identity. In conclusion, both canning and fish packaging are aligned and simply highlight the quality of the fish.

Video: See How it's made - Fish Packaging Design

Fish Packaging

Fish Branding to help your product get noticed.

Our brand and packaging design agency can build a strong identity design & creative package for your business.
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We mix creative strategy with unique graphic design & 3D design experience.

Project Information:

Services provided: Seafood Branding | Product Naming | Brand Voice | Design System | Logo Design | Fish Packaging Design

Project type: Consumer brand

Results: Helped the brand establish its presence on the fish market.

Materials for packaging: Plastic | Paper | Aluminum.

Our brand design agency collaborates online with worldwide clients.

Different cultures, different countries. United by perfectly adapted designs.
Our small team of dedicated experts will assist & guide you through the entire project.
In short, we keep things simple while advising you on the best options for your brand.

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Seafood Packaging - Fish Box Design

From sustainable materials to tactile designs, these trends for fish box design are well received by shoppers. To clarify, packaging trends are important because they impress the alpha consumers, the influencers. Meanwhile, we also wanted something that would stand the test of time. Bright colors on a white background and blue spectrum take our imagination on a journey to the seaside. Most importantly, we tried to create seafood packaging boxes that are swimming into shoppers' carts.

Seafood Design - Creative Fish Packaging

Research on seafood packaging has only focused on its functional side to increase product life. On the other hand, modern technology has given plenty of ways to preserve this wonderful product using creative fish packaging solutions. In short, today we are free to also find artistic endeavors to include in the seafood packaging design and spark curiosity delighting the customers.

Join forces with our brand design studio starting from $45/hour.

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