The branding & packaging wants to celebrate the wonderful location of this brand, Eagle Nest, that bakes confections that simply make you want to fly.
The principles of this business, hand-baked, small batch & exquisite attention to details, guided the entire creative direction for the branding & packaging. It was all about defining & capturing the feeling that customers get when they are enjoying these small, sweet creations. The egg whisk and the air balloon served as inspiration in order to convey that elevating emotion, one of life’s simple pleasures.
Branding Packaging: Cereals Packaging Design
